Last Updated: September 2009
CardioExchange is owned and published by the Massachusetts Medical Society (“MMS”). MMS maintains CardioExchange in conjunction with The New England Journal of Medicine and Journal Watch.
When you visit CardioExchange you provide us with two types of information: (1) information you knowingly provide that is collected by us, and (2) site use information that is automatically collected by us when you visit CardioExchange.
Information You Provide to Us
When you register with CardioExchange, you will create a profile by providing us with certain personal information, such as your name, your email address, certain geographical information, your year of birth, your professional credentials, and your current position.
You also have the option to submit user-generated content to CardioExchange, such as your comments on particular topics, your calendar entries, and your pictures.
Information That Is Automatically Collected
We use log files to collect general data about the movement of users through our site. This may include some or all of the following information: the Internet Protocol Address (IP Address) of the machine which accessed CardioExchange, host name, domain name, browser version and platform, date and time of requests, the files uploaded, and the files downloaded or viewed. We use this information to measure and analyze traffic and usage of CardioExchange.
Clear Gifs (Web Beacons/Web Bugs)
We may also use clear gifs which are tiny graphics with unique identifiers that function similarly to cookies to help us to track site activity. We do not use these to collect personally identifying information.
Information that you provide to us will be used to administer your account with us and customize the service we provide to you. We may email you when new content is added to CardioExchange or about our other products and services, unless you have indicated you do not wish to receive further information.
The information you provided when registering and creating a profile will be visible to other users in accordance with your privacy settings. At a minimum, other users will be able to view your user name, which will consist of your name and title (for example, Jonathan Doe, M.D.).
Any data or personal information that you submit to us as user-generated content becomes public and may be used by MMS in connection with CardioExchange and other MMS publications in any and all media. For more information, see our User-Generated Content Guidelines.
Information that is automatically collected is used to monitor usage patterns of CardioExchange in order to help us improve the site and its service offerings.
We may report aggregate information about CardioExchange usage to third parties, including our service vendors and advertisers. For additional information, please also see our Internet Advertising Policy. We may also disclose personal and demographic information about your use of CardioExchange to companies and individuals we engage to perform functions on our behalf. Examples may include hosting our Web servers, analyzing data, and providing marketing assistance. These companies and individuals are obligated to maintain your personal information as confidential and may have access to your personal information only as necessary to perform their requested function on our behalf.
When you submit personal information via CardioExchange, your information is protected both online and off-line with what we believe to be appropriate physical, electronic, and managerial procedures to safeguard and secure the information we collect online. We use the latest Secure Socket Layer (SSL) technology, which encrypts your credit card and personal information.
To make changes to your information, including your profile, your privacy settings, and your email preferences, log into your account on CardioExchange.
You can also contact our Customer Service Department at (800) 843-6356 or (781) 893-3800, extension 5515, (outside the USA), firstname.lastname@example.org, or Customer Service, CardioExchange, 860 Winter Street, Waltham, MA 02451-1413, USA.
We may disclose personally identifying information if we are required to do so by law or we in good faith believe that such action is necessary to (1) comply with the law or legal process; (2) protect our rights and property; (3) protect against misuse or the unauthorized use of CardioExchange; or (4) protect the personal safety or property of our users or the public.